Starting with nothing but the conviction of two brothers recognizing a gap in the market, our journey began from the state of inadequacy we found gym culture in.

With either an overt focus on cultures of brooding, villifying oneself as a means of improvement, or the diminishing casual nature of excercise that seeks to rid our souls of competitive spirit, we just wanted to kit ourselves and our friends out in fine-cut fabric with symbolic artwork that resonated with our inherent purposes in life, regardless of the path itself.

What is a Knight? Beyond the conventional definition of a soldier in the medieval ages, we believe it embodies an identity of sacrifice and duty that every person should aspire for, yet they dont. We hope to tell countless stories through our apparel of the historic civilizations, conquests, and art that encapsulates our message of striving for a victory that is beset on morals.

We do not seek to exclude anyone from repping our gear, we just ask that the complacent, casual, and diminutive demographic stay away, or embrace hardship and get to it. A leisurely walk or a transformative PR- it doesnt matter. We are intentional in everything we do, and you must reflect that to understand our message.

FOR EVERYTHING, NOT EVERYONE